YSB stats

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Alexa ranking 816 yesterday

Insights for last 7 days

3515 visits (up 17% on previous week )

15,355 page views (up 21% on previous week)

Average time spent on site 8m 46s

Bounce Rate: 29% of visits leave after viewing the home page and not looking any further

(Is a high bounce rate a bad thing?

It depends.

If the success of your site depends on users viewing more than one page, then, yes, a high bounce rate is bad. For example, if your home page is the gateway to the rest of your site (e.g., news articles, product pages, your checkout process) and a high percentage of users are viewing only your home page, then you don’t want a high bounce rate.

On the other hand, if you have a single-page site like a blog, or offer other types of content for which single-page sessions are expected, then a high bounce rate is perfectly normal. So nothing to worry about)

New Visitors 18% Returning visits 82%

Top referral websites Kiwiblog, Ngaro, Facebook, frilly and yournz.

Device used Desktop/laptop 51%, Tablet 18%,Mobile 31%

Top countries NZ (3313), Australia (72), USA(33), Italy (24), Thailand (24), UK (12), Portugal (10), Phillipines(8), Singapore (3)and Germany (2).

12 COMMENTS

  1. FB one is interesting. I sometimes cross post there. I think you should add some share buttons. FB being one. Many people use Fb and sharing is just part of that DNA. Note that the Nats. are well into that game now with each MP having a page and all posting their latest mediocre ideas. I see a NZ First one this morning.
    Act need to get their shit together as well. Been saying that for years.

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    • Good to see National getting into Social Media, I think that was one area where Labour really scored last election.
      All the young ones are on social media. (look at smoko time at work)
      I’m not really sure how it works.
      But I have created a couple of websites and have a Facebook page.

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  2. 29% of viewers click on the Home Page and then exit out.
    Much as I like this site ( and I would be lost without it – FU DPF)
    I still think that YSB is a bad name for it.
    As is also the Dads Army logo.
    I know what Dad’s army is – my father was in the Home Guard and worked on Spitfires and with Barnes Wallis.
    But most kiiwis today would not know what Dads Army was.
    Add to that all of our new immigrants from China and Asia and India (who all tend to be right wing) they would have no idea about YSB and Dads Army.

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    • Tend to agree. We want people back and we have to attract the viewers to open pages. Think Chris that you should think about the way the page looks and reads when someone new opens it. Tell what it is. put some bait in there that encourages then to open the next page or scroll down. A couple of bait questions that get an yes answer e.g.
      Got a minute?
      Are you a freedom loving kiwi?
      Do you want to be part of Kiwi free speech?
      Do you want to own your own life?
      Welcome along and read new articles every day. Send us your opinions.

      Or some such.

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    • Is a high bounce rate a bad thing?

      It depends.

      If the success of your site depends on users viewing more than one page, then, yes, a high bounce rate is bad. For example, if your home page is the gateway to the rest of your site (e.g., news articles, product pages, your checkout process) and a high percentage of users are viewing only your home page, then you don’t want a high bounce rate.

      On the other hand, if you have a single-page site like a blog, or offer other types of content for which single-page sessions are expected, then a high bounce rate is perfectly normal.

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      0

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